Part 5 (of 6) You Can DIY Your Own Copy

HERE’S WHAT WE KNOW:

Part 4 (of 6) Busting Through Writer's Block

1. Writer’s block is bullshit. You’re not blocked. You’re either empty or you’re full.

2. The only way out is through — writing a pile of words without judgment is how you find flow.

3. Changes are pretty high that you’re not writing and you feel crappy about it.

With a little support, you’ll surprise yourself with what you can write, (and sell) yourself.

We know that you can go quite far alone, but if you partner with others, you can go so much farther. 

Copywriting alone and pouring your words out into the world is great, but getting expert advice, writing with specific goals, and feeling good while doing it will take you farther, faster.

Enter a copywriting coach. A coach will help you listen to your inner guidance and will help you write words that look and sound true to you (and your potential clients).

Here’s what a good writing coach does for you and your business:

• Serves up practical feedback that’s always direct and kind. 

• Has a goal to keep you going and to hit publish, which means you’ll publish your “good enough” writing (because you’re going to learn and tweak)

• Wants you to take a shitty first draft, quickly edit, and publish it.

• Will encourage you to take imperfect action — over and over and over so you can see the evidence of your action, keep tweaking, and moving forward

• Will care more about the impact and power of your words and tone than typos and grammar. 

A great writing coach will help you do the writing, not do it for you.

You’ve probably heard this quote before: 

“Give a man a fish, feed home for a day. Teach a man to fish, feed for a lifetime.” - Confucius

Same goes for your writing. If you learn how to write and sharpen your writing skills, you’ll have those skills to help you:

• Write faster

• Save thousands of dollars on hiring a copywriter

• Compose emails faster than ever

• Create consistent content on your blog, social media, video, or on a podcast and keep publishing

• Use words that connect with your reader — and you’ll begin to do it so quickly you won’t even need to think about it

• Develop a new creative habit that will serve you and your audience — helping you grow your business and your impact on the world

She’ll also encourage you to stay in your lane, keep your eyes on your paper, and keep writing (and publishing). 

You may get an assignment to STOP:

• Downloading freebies

• Creeping competition’s websites to see what they’re writing about

• Listening to audiobooks, reading books, and taking courses — it might be time to go on an information diet so that you can focus on creation instead

• Doubting yourself, get quiet, and listen to your inner nudges

• Seeking advice from random people online and people who don’t understand you or your business

Once you get your website copy out there, you’ll create content, have sales conversations with customers, and write emails to encourage your people to take action. 

You see, no one will do it for you. Unless you hire a copywriter, but you’ve been down that road already. This time, you’re going to do the work.

We need you. The world needs you.

Next: Part 6 (of 6) the World Needs Your Words

SUBTEXT

A great writing coach will help you do the writing, not do it for you.

To finish your writing projects, you may need to go on an information and course diet.